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RACING, the pedigree of pure design by Longchamp
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RACING, the pedigree of pure design by Longchamp

LONGCHAMP has created RACING, a new line of briefcases for Men’s… that really is all about lines! A new range of accessories that can be recognised by their three beautiful bands of coloured leather, underscoring their graphic yet streamlined image. An entirely masculine way of adopting or adapting fashion and its trends and proudly expressing your...

Adidas Originals – Stan Smith Horween Leather
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Adidas Originals – Stan Smith Horween Leather

Adidas Originals introduces the Stan Smith Horween Leather Pack in stores October 9th. Founded in 1905, Horween Leather Company  demonstrates craftsmanship at its finest by producing handmade leathers and utilizing vegetable tanning techniques cultivated through the last century to create Essex leather.  adidas Originals and Horween redefine an iconic shoe by using premium Essex leather for a...

Made in America : Hemincuff New York
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Made in America : Hemincuff New York

Hemincuff New York is a brand built for the modern tastemaker. The ambiance of minimalistic designs and premium quality materials give Hemincuff bags versatility and functionality while the bold color choices offer the individual a display canvas of their unique personality. Hemincuff takes inspiration from the maverick, the eccentric individual and from their ability to...

Adidas x Kanye : The Yeezy Boost 350
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Adidas x Kanye : The Yeezy Boost 350

The shoe marks the third footwear model launched in the historic, vastly awaited partnership between West and adidas. First glimpsed in New York last February during the YEEZY SEASON 1 Fashion Week presentation, the lo-top YEEZY BOOST 350 in black features uppers composed of tonal Primeknit: a breakthrough material developed using adidas’ most advanced digital...

Pharrell Williams x Adidas originals supershell
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Pharrell Williams x Adidas originals supershell

After the success of Supercolor, a concept that captured the attention of the world, Pharrell Williams returns with Supershell. Once again transforming the iconic Superstar model, Pharrell has collaborated with friends and creatives from around the world to bring a new chapter of the Superstar to life. This season, NYC contemporary artist Todd James, acclaimed...

Men Fashion Week SS16 recap
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Men Fashion Week SS16 recap

This is the end of an intensive race. After London, Milan & Paris, it is time to set up and process everything we will wear next summer. A season colorful and exotic for an adventurous man who also has a b-side. Our lovely designers highlighted in different ways the feminity in each one of us....

Rayban : #Campaign4Change
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Rayban : #Campaign4Change

The new communication campaign showcases the iconoclastic, Never Hide spirit that lies at the heart of the Ray-Ban brand, bringing to life inspirational individuals as pioneers, trailblazers and rule breakers in their everyday lives, ready for a change. The protagonists are telling their own #Campaign4change stories and inspiring others to tell theirs to the world....

A look into Ted Baker SS15 collection
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A look into Ted Baker SS15 collection

‘Pinch Me’… Not is all as it seams… Ted Baker SS15. Ted’s menswear collection is what daydreams are made of ; a paradise of striking colour blocks and bold hues that capture the imagination. The season’s smart-yet-stylish look is a fantasy of relaxed layers, casual knitwear and refined, formal pieces, while a head-turning colour palette keeps you chasing...

Lanvin Made-to-Measure: a new approach to men’s fashion
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Lanvin Made-to-Measure: a new approach to men’s fashion

The joy of the semi-traditional  The bridge between ready-to-wear and the pure excellence of bespoke tailoring, the LANVIN made-to-measure service blends a kind of classicism with modern cuts, and its following grows bigger by the day. a customised approach to men’s fashion, rooted in the renowned hand-made tailoring. “You put a garment on the road...

A look into Dsquared2 tuxedo shoe collection
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A look into Dsquared2 tuxedo shoe collection

Inspired by a Dsquared2 signature look: mixing traditional tailored elegance with casual sportswear, the brand presents the Tuxedo Shoe. The slip-on sneaker gets a slick eveningwear attitude constructed from traditional tuxedo style fabrics and high shine or textured leathers. Finished with a stark white comfortable rubber sole, these dressed up sneakers reveal the lines of...

Lanvin new cross-trainers SS15 collection
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Lanvin new cross-trainers SS15 collection

The essential items for the sporty yet stylish Lanvin Man are back next summer! In colourful matte or shiny tones, with crushed raspberry or pigeon blue soles and a structure in tones of black or azure blue, Lanvin’s Cross-Training sneakers play the ultra-modern card with its lively blend of colours and an elaborate design. A...

Discover Billionaire SS15 Men’s Collection
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Discover Billionaire SS15 Men’s Collection

For Spring Summer 2015, Billionaire takes a road trip ‘down under’ to Australia with each aspect of the collection inspired by this culturally rich country. The colour palette of ochre reds and earthy oranges are an ode to Australia’s dramatic landscape such as Ayers Rock, whilst the ocean blues and soft greys are reminiscent of...

Vilebrequin launches capsule collection for the Middle-East
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Vilebrequin launches capsule collection for the Middle-East

From the coastline of the Mediterranean to the Arabian Sea,  Vilebrequin launches a unique capsule collection for the Middle-East Vilebrequin launches its first ever Arabia limited edition collection for the GCC. The capsule collection is Middle Eastern inspired derived from Arabian nights, its cultural architecture, Arabesque, and desert safaris. The most beautiful landscapes and Moorish...

A look into Christian Louboutin SS15 Men’s Collection
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A look into Christian Louboutin SS15 Men’s Collection

Dressing well starts from the ground up, and Christian Louboutin’s Spring 2015 men’s collection emphasises craftsmanship and attention to detail to build the foundation for any man’s wardrobe. Breathing new life into timeless designs, SS15 shakes off the cold with a wit and spirit that is distinctly Louboutin. Colourblocking takes on the Education; a classic brogue...